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Hair Straightening Services


LOCATION: 7242 Frankford Ave. * Philadelphia, PA 19135 PHONE: 215-332-1112
HOURS: Monday until 6PM * Tuesday - Friday until 9PM * Saturday 9AM - 4:30PM Walk-Ins are Always Welcome

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Get straight hair with i-Straight, Thermal Reconditioning Straightener or the Avlon Affirm Fiberguard Relaxer System

NEW i-Straight System

i-Straight is the safest and most effective system for straightening the different types, conditions, and textures of light curls to the most stubborn kinky hair type.

The i-Straight formulas contain natural oils, ceramide and other ingredients to breakdown the bonds. At the same time, it gives the hair back its natural resources and proteins to give the hair a more brilliant natural shine with silkier texture.

The Innovative Straight Systems 3 (Thermal Reconditioning) is a permanent hair straightener that utilizes 3 strengths of solutions to meet the need of each individuals hair texture, curl type, and condition. The formulas are cream based for easy application and deep penetration helping  while providing the best solution to hair straightening for  clients with virgin, tinted, highlighted, bleached and even pre-relaxed hair!!. The I Straight formulas utilizes negative ions on the relaxing and positive ions when neutralizing  to keep the hair healthy and vibrant compared to the other relaxers. The I Straight Systems ingredients include Ceramide, a natural resource that is a part of your intercellular bonds to keep your hair healthy from the inside out and keeps your cuticles from being damaged.

The other products out in the market utilizes Silicon which have been known to damage the cuticles in time.formulas can be applied to a natural wave to the strongest stubborn curly or frizzy hair. The ingredients used in the iStraight Systems includes the finest natural oils to give the hair a soft feel and a natural brilliant shine.

NOTE: Individuals who have had sodium hydroxide relaxer treatments cannot not use any Japanese straightening system on their hair.

A prior consultation is always necessary in order to evaluate the condition of the hair and to create a customized formula for each individual client.

Thermal Reconditioning Straightener

As seen on Oprah, The View and Action News:

From out-of-control curl and frizz to out-of-sight, silky straight hair!

Above: Before and after Thermal Reconditioning Straightener. See more pictures below.

Observe Louise's transformation with Thermal Reconditioning Straightener:

Though her hair is not curly, Louise's hair is thick and has a natural "kink"
that will be smooth, soft and manageable after the Thermal reconditioning

Diane works through Louise’s hair
during the straightening process
Before: Louise's hair was not curly,
but coarse, dry and unmanageable
After: Louise's hair is as soft as silk
Avlon Affirm Fiberguard Relaxer System
Client Brenna before and after Avlon Affirm Before: client's hair before
Avlon Affirm treatment
After: Affirm Relaxer applied on roots and regrowth

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