| i-Straight is the safest and most effective system for straightening the different types, conditions, and textures of light curls to the most stubborn kinky hair type.
The i-Straight formulas contain natural oils, ceramide and other ingredients to breakdown the bonds. At the same time, it gives the hair back its natural resources and proteins to give the hair a more brilliant natural shine with silkier texture.
The Innovative Straight Systems 3 (Thermal Reconditioning) is a permanent hair straightener that utilizes 3 strengths of solutions to meet the need of each individuals hair texture, curl type, and condition. The formulas are cream based for easy application and deep penetration helping while providing the best solution to hair straightening for clients with virgin, tinted, highlighted, bleached and even pre-relaxed hair!!. The I Straight formulas utilizes negative ions on the relaxing and positive ions when neutralizing to keep the hair healthy and vibrant compared to the other relaxers. The I Straight Systems ingredients include Ceramide, a natural resource that is a part of your intercellular bonds to keep your hair healthy from the inside out and keeps your cuticles from being damaged.
The other products out in the market utilizes Silicon which have been known to damage the cuticles in time.formulas can be applied to a natural wave to the strongest stubborn curly or frizzy hair. The ingredients used in the iStraight Systems includes the finest natural oils to give the hair a soft feel and a natural brilliant shine.
NOTE: Individuals who have had sodium hydroxide relaxer treatments cannot not use any Japanese straightening system on their hair. A prior consultation is always necessary in order to evaluate the condition of the hair and to create a customized formula for each individual client. |